Hi I’m Brigitte, doing a masters called ‘Material Futures’ at Central Saint Martins in London. I’m really interested in what motivates people. Especially what makes a person feel fulfilled? I think that self-knowledge, for example about character and habits, gives people confidence to conquer everyday situations. As a designer I would like to hand users a tool to gain self-knowledge and thus empower the individual.
Most people live in their own small bubble. I believe that conversations between people of different cultural backgrounds lead to mutual understanding and as a result connecting and growing these bubbles. For me those different perspectives give inspiration in life as well as in design. As a designer I think that deep understanding of the users perspective is crucial to create tailored solutions.
Ever since I was young I’ve had a fascination for fabrics and its endless variations of properties. The ability to create something valuable, unique and fitted for just one individual, something that makes the person feel proud of themselves, I find that brilliant. As a designer I want to create tailored designs that gain the user’s attachment over time.
I believe that designs tailored to the user’s perspective help them further in gaining (self-)knowledge, which then can lead to a change in habits and finally to a stronger individual.
The modern trend is leaning towards more minimalistic designs. Ironically however, these ‘minimal’ designs are being made, bought and thrown out in bulk. The western modern lifestyle is one of overconsumption, that most companies happily encourage.
The opposition would be minimalism: a lifestyle where you strive to own the least amount possible. However, I would like to propose ‘essentialism’ as a less extreme option: a lifestyle where the requirement of ownership is ‘I really need this product and it makes me truly happy’. A great inspiration is Greg McKeown and a more practical master of this lifestyle is Marie Kondo.
Following Noami Klein's idea, as a designer I want to contribute. Which I envision by challenging users into changing their habits towards a more sustainable attitude through creating tangible alternatives to excisiting capatalist systems.